Friday, 4 April 2014

7. Media Job Advert

Motion Designer / Animator


Employer: FinalCut Wizards
Posted: 5/8/2013
Ref: FC-W1Z4DRY
Contact: Ben Davis
Location: London
Industry: Design , Media - Creative , 
               Media - Animation ,
               Media - B2B
Function: IT
Level: Experienced
Contract: Permanent
Hours: Full Time
Salary: 40k (DOE)


We are seeking a Motion Designer / Animator to join a leading independent agency who sit at the forefront of the creative sector. Working alongside some of the world’s most interesting brands you will provide the essential motion design skills on projects spanning TV, advertising, digital and much more.


To qualify...  Experienced in Post Production as a Motion Graphics Artist / Motion Graphics Designer / Broadcast Designer / Video Designer / Animator or similar you’re CV and showreel should highlight:
  • High level of experience with After Effects, Adobe Premiere, Final Cut, Flash or 3D / C4D Modelling;
  • A self-motivated attitude;
  • A driven attitude to create original work;
  • That you are great team player with the ability to share ideas;
  • An inspiration to your peers and everyone you work with;
  • You are extremely hard working – this is not a 9-5!
  • A great sense of humour and can banter with the wider team;
  • You are up for it – pitch time can be stressful and difficult but needs individuals that will rise to the occasion;
  • You have plenty of ideas and can share and brainstorm by contributing to all projects;
  • Excellent QC / technical knowledge;
  • Experience working well with production and can work to deadlines.


Mobile Games Head of Sales


Employer: MoblieGames
Posted: 7/5/2013
Ref: MG-W3RS1K4TGMZ
Contact: Ben Davis
Location: London
Industry: Media - Games , 
  Marketing & PR - Marketing Agency
Function: Sales
Level: Management
Contract: Permanent
Hours: Full Time
Salary: £60000 - £65000 Per Annum.



This company offer a portal improvement acquisition and retention improvement service to major online game publishers globally. They have a proven track record in their services advancing and offering hugely beneficial growth in terms of Acquisition and UA performance.



It will be beneficial if you are well connected within the mobile games market and have knowledge of routes to market in terms of mobile publisher connections.
Aside from this you will be asked to:
  • Overview the full publisher portfolio and growth within the mobile division.
  • Drive and motivate the team to perform in terms of sales targets and set strategy based KPIs to report to the VP of Marketing.
  • Be focused on the team performing at optimum potential in terms of growth and penetration of the mobile market.












10. Contracts Table

8. Qualification and Experience

1) Film Producer

There are no set qualifications for the grade of Producer, but by having a degree in something like film making then that comes with the qualification of the degree and the experience of making a film and the paperwork. Also experience needed or that would help to get a job with film producing would be something along the lines of being a runner, although this isn't the most challenging job or relevant to producing but it offers experience of working behind the scenes of a movie. You then learn the ins and outs of how things work.

Key skills that would help in acquiring this job are things like organisation, dedication and a good sense of marketing.

2) Prop Maker/Designer

Qualifications that would help become a Prop Maker/Designer include:

  • BTEC Level 3 Certificate or Diploma in Production Arts
  • BTEC Level 4 HNC and Level 5 HND in Performing Arts (Production)
  • A degree or foundation degree in set design or prop making
  • A drama school diploma in stage design or technical theatre (see the Drama UK website for details of approved courses).

However, these are not 100% necessary, your personal talent and capability to do the job well is more important to a Prop Design employer.

Experience that you gain from something like this when you are starting out include things like improving your skill at making props. You may be able to receive apprenticeship-style training at the start of your career from new entrant training schemes occasionally run by the BBC, regional screen agencies or media training organisations. This will further develop your skill level and give you an opening into the industry.

Key skills that are required for this job type are generally of the art type, so things like drawing, sewing and any form of art construction. A creative mind is imperative in this line of work and can be very difficult without this.

3) Animator

To become an animator, you will need skills in drawing, modelling or using computer animation packages. Some animators are self-taught, but many start by taking an animation or art-related course to develop their skills before looking for work. So qualifications that will help get you into the business will be things like:

  • Graphic Design
  • Illustration
  • Computer Programming
  • Modal making or sculpture
  • 3D Design
  • Maths or Physics
  • Multimedia design.
Previous experience needed for an employer to see how talented you are is usually shown on a 'showreel' which is a DvD or online portfolio to show your experience and previous work.

Some skills that would help within this job would be things like a creative mind, being able to adapt to a directors needs. Knowing how to use a wide variety of animation softwares for the creation of films and television programmes. Also you need to be patient and able to wait for something, rather than having everything right there in front of you.

4) Video Editor

Employers will be more interested in your technical skills and personal qualities, such as common sense and initiative, than your formal qualifications. The key is to gain as much experience as you can weather or not it is paid or unpaid. By gaining extra experience you will be showing the employer what you can do and normally you would need a DvD or online portfolio, similar to the animator, to show your skills.

Qualifications that would help you get into the industry of Video Editing include:

  • City & Guilds Level 1, 2 and 3 Award, Certificate and Diploma in Media Techniques
  • BTEC Level 3 Certificates and Diplomas in Creative Media Production
  • BTEC HNDs, degrees and postgraduate courses.
These will help you along the way and perhaps open various doors and opportunities but overall the experience you have is much more valuable in this line of work.

5) TV or Film Camera Operator

Employers will be more interested in your technical skills and practical experience than your qualifications.  Many camera operators take a college or university course to develop the necessary skills before looking for work. Courses include:

  • City & Guilds Diploma (7501) in Media Techniques (Level 1, 2 and 3 Award, Certificate and Diploma in Media Techniques (7601) from September 2010)
  • BTEC National Certificate or Diploma in Media Production
  • BTEC HNC/HND in Media (Moving Image)
  • degrees in media production, media technology or photography
  • trainee courses run by the GBCT (camera guild).
They do these courses because, along with the qualification, they get the necessary experience from the work they will do during the course. The most useful courses offer practical experience and may include work placements.













Tuesday, 1 April 2014

13. Methods of Recruitment.

Methods of recruitment include:

1) National Press - Normally newspapers have a section with job opportunities ranging from office work to more creative based jobs. A particular example would be The Guardian which offers a wide range of job availabilities from the arts to an office job. To recruit people the employer would put an advert on the website, or send in an article that will then be published on the newspaper providing the employer can pay the fee.





2) Trade Press - This is more specific than National Press. Trade Press is a magazine or newspaper based on a specific trade, an example would be a media trade, this would have job vacancies based on the media industry.









3) Internet - This is an ever increasing way to recruit people. Almost every business will have a website of which they will advertise their job vacancies. Also there are websites that offer the option to search for a job, they then forward you to the jobs website. These websites include Jobsite and Gumtree.











4) Word of Mouth - This is a method of recruitment that is where people speak about a job vacancy and then it spreads to someone who needs the job. Sometimes somebody that has already been employed can put a good word in for someone who needs a job to their boss. This doesn't always work, but can sometimes be beneficial.






5) Internal Promotion - This is an advancement from within the company where the employee works. It is usually given to those who have a record of high achievements within the work force.

















6) Networking -  A business network is a type of business social network whose reason for existing is business activity. There are several prominent business networking organizations that create models of business networking activity that, when followed, allow the business person to build new business relationships and generate business opportunities at the same time.



7) Trade Fairs - trade fair  is an exhibition organized so that companies in a specific industry can showcase and demonstrate their latest products, service, study activities of rivals and examine recent market trends and opportunities. From this people can advertise their company and sometimes recruit others who are interested and have the correct skills for the job.








8) Recruitment Agency - A recruitment agency is an organization which matches employers to employees. In all developed countries there is a publicly funded employment agency and multiple private businesses which also act as employment agencies. An example of one of the biggest recruitment agencies in London is, Agency Central. You type in the industry you specialise in and numerous job vacancies will appear based on your industry.










Tuesday, 18 March 2014

Purpose of Music Videos

Music videos of today seem to be a natural thing for a song to have, they are seen to be a necessity to have to make a top class song, and sometimes they can even propel the song into the top 10 of the charts. However, when they first  began to be released with the song itself they had a greater purpose than entertainment. They were to promote the song, this was achieved by spreading the video via the internet and television, mainly on the channel MTV, which specified in music video showings. By doing this, the song writers and singers could become more popular, therefore increasing their sales and extending their outlets. Labels work with MTV to ensure the playing of their videos, leading to increased sales of only certain artists and genres.

Another reason they used music videos was to make the audience remember the song, which meant they would spread the song to their friends, making it more popular. With just a song and no video it was sometimes difficult to figure out what the song meant, so by adding a video it helped people grasp a stronger understanding of the song. Videos promoted the artist's talent in terms of dancing and producing more of a story line in their songs, rather than just standing still and singing into a microphone.

Sometimes musicians use Synergy, which is making a song for a film, and in the video they feature scenes from the film. This advertises both the song and the film. An example of this is Muse and their song Isolated System, which was written directly for the film World War Z. The video contains scenes from the film itself, which makes people want to see the film, or if they are watching the film and hear the music, then they would want to buy the song. The picture below is a shot from the official music video for Muse - Isolated System. By doing this Muse are expanding their audience to around 16 - 30 year old men. It also makes their music seem like it is a more generic thing for zombie films with that kind of style.

The idea of music videos is often to sell an image across to the audience, the artists will set a certain mood in their video by attaching the song to certain experiences, for example, Duran Duran Girls on Film features sexual and erotic imagery. Kevin Godley, the video's director, agrees that the video was made to promote the song through sensationalism in order to get people talking about it. The concept of selling artists through the image created of them is carried by the record companies.

Music videos act as forms of extension of income and outlet, they can help promote a band or artist long after the single or album have been released, this has happened on numerous cases where an artist brings out a song without a music video, but later on re-releases it with a music video. As a result of this the song becomes much more widely recognised and remembered, therefore extending the income. Some artists are even remembered years later solely because of a memorable music video. In terms of extension of outlets, music videos would be aired on TV shows such as the Chart Show and on music video channels such as MTV. Labels work together with MTV to ensure the playing of their videos, leading to increased sales of only certain artists and genres.